Risk factor profiles of interview mothers
| Risk factor present | Mothers interviewed (%) |
| Age under 26 years | 15/20 (75) |
| Smoking at time of survey | 16/20 (80) |
| Three or more children | 11/20 (55) |
| Live in 20% most deprived area* | 15/20 (75) |
| 2/4 risk factors present | 3/20 (15) |
| 3/4 risk factors present | 15/20 (75) |
| 4/4 risk factors present | 2/20 (10) |
*Determined using full postcode to ascertain the Index of Multiple Deprivation Score—deprived defined as within the most deprived score for 20% of English wards (areas).